Technopreneurship: Preparing Technology-based Solution Business Plan  

TRAINERs: 

Dr Ahmad Sobri HASHIM, Assoc. Prof. Dr Noreen Izza Arshad, SAIPUNIDZAM BIN MAHAMAD, Dr Mazeyanti binti Mohd Ariffin & MUHAMMAD ASLAM BIN MD YUSOF

ELIGIBILITY (MEETING ALL 3 CRITERIA) :

MALAYSIAN

UNEMPLOYED

DIPLOMA/DEGREE GRADUATES 2019 - 2022

 

13 JUNE -

22 JULY 2022

 

MS TEAMS

(ONLINE)

 

9.00AM - 5.00PM

 

FULLY FUNDED PROGRAM BY KPT

CONTENT SUMMARY

INTRODUCTION

According to Astro Awani News dated 3 December 2020, 800,000 workers in Malaysia have been retrenched tue to COVID-19 and Movement Control Order (MCO) implementation. Employment of fresh graduates is also facing the same situation. Therefore, this program provides an opportunity to the particpants to plan for their tech start-ups by upskilling their knowledge and skills related to technopreneurship.

The emphasis on this course is on the aspect of nurturing technopreneurship among participants so they can understand the concept of creativity and innovation to produce IT solution to real-life scenario. The course discusses concepts of technopreneurship: drivers of IT industry (e.g. government policies, domestic market, infrastructure, and market linkages), business concepts, and project management methodology, which are necessary in setting up and managing IT business. The implication of this course covers the technopreneurship from conception to implementation of a new IT venture. The technopreneurship team project emulates a consulting relationship. The completion of this course is the students’ ‘proof of competency’.

COURSE CONTENT

Crafting Innovative Technology-based Idea:
  • Creativity and Innovation
  • Idea development process
  • Design thinking
  • Product/Service description and Technology description

Competitior Analysis:

  • SWOT analysis
  • ABC of competitior analysis
Business Model:
  • Business Model Canvas
  • Lean Startup Canvas

Project Management:

  • Project Initiation
  • Project Scheduling
  • Project Monitoring, Control & Evaluation
Marketing Strategy:
  • Target Market
  • Market Segmentation
  • Serviceable Market and Market Size
  • 4 Ps of Marketing Mix
  • Marketing Strategy and Activity
  • Marketing Cost

Financial Management:

  • Financial Strategies
  • Financial Management Report

Pricing Strategy:

  • Discussing various types of pricing strategies related to technology-based product/service

Intellectual Property:

  • Understanding Intellectual Property
  • Types of Intellectual Property
  • Identifying IP In a Product/Service
  • Protecting and Managing Your IP

Development of Proof of Concept:

  • Requirement elicitation
  • Prototyping/Storyboard
  • Prototype development

Writing Business Plan:

  • Preparing business plan document

Idea Pitching Skills:

  • Preparing Pitch Deck
  • Video Pitch


OBJECTIVES

At the end of this training program, participants will be able to:

  • Develop a business plan that has technopreneurship opportunity by applying key project management theories, business acumen, and understanding of emerging trends in technology.
  • Develop a working IT solutions prototype based on the business plan.
  • Demonstrate effective teamwork and good communication in delivering and presenting the project.


WHO SHOULD ATTEND?

  • Malaysian 
  • Unemployed 
  • Graduated From 2019, 2020, 2021 & 2022





OUR TRAINERS

1. Dr Ahmad Sobri Hashim

Ahmad Sobri Hashim is holding a post as senior lecturer at Computer & Information Sciences Department (CISD), Universiti Teknologi PETRONAS (UTP). He obtained his Doctor of Philosophy (PhD), Master of Science (MSc) and Bachelor of Technology (BTech) degrees from Universiti Teknologi PETRONAS (UTP) in Information Technology field. He has been teaching since 2014 and he is very passionate in teaching programming courses, including Structured Programming and Web Programming. His research interests include IT applications, e-systems, human computer interaction, educational technologies, learning disabilities and information system. He is supervising three PhD students and two Master students. He has published quite number of research papers since 2009 and most of the papers are indexed by ISI and SCOPUS.

2. Associate Professor Dr Noreen Izza Arshad 

Noreen Izza binti Arshad is currently an Associate Professor at the Department of Computer and Information Sciences (CISD), Universiti Teknologi PETRONAS (UTP), Malaysia. She also leads the Positive Computing Research Cluster under the Institute of Autonomous Systems at UTP. She conducts investigation and publish papers in the area of technology for the society that include robotics intervention, stuttering mobile application, content management systems and learning management systems. She has supervised more than 50 final year students on various projects that include development of mobile applications, robots, web applications, business systems and many more. Her ultimate gold is always to drive her students to create good projects that can benefit others in any way possible. Her research interest is towards understanding ways technology is used, adopted and adapted, and ways it brings value to the society, business or organizations.  She has designed some methodologies, frameworks, tools and assistive technologies that include robots for children with autism spectrum disorder (ASD) and stuttering mobile application for speech therapists and people who stutter. Dr Noreen is one of the leaders in innovation fellowship of the Royal Academy of Engineering, U.K. She is always interested in exploring how the use of technology could lead to a better living and quality life; and ways to develop and promote technologies as enablers that could assist people in many aspects of life, including education, healthcare, and smart living.

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REGISTRATION

This is A FULLY FUNDED PROGRAM  BY KPT

ALLOWANCE & CERTIFICATE WILL BE PROVIDED*

*SUBJECTED TO TERM AND CONDITIONS

FIRST COME, FIRST SERVE


OUR LOCATION

Centre for Advanced & Professional Education (CAPE)

 Level 16, Menara 2, Menara Kembar Bank Rakyat, 50470, Jalan Travers, Kuala Lumpur.

CALL US

+605 - 368 7558 /

+605 - 368 8485

DROP US AN EMAIL

cape@utp.edu.my