Business Intelligence and Sentiment Analysis using Power BI

LEVEL: ADVANCED                HRDF: CLAIMABLE 

TRAINERS: 

Ts Dr Norshakirah Abdul Aziz, Ts Dr Emelia Akashah Patah Akhir & Dr Nurul Aida 

 

21 - 23 MAY 2024

 

CAPE

Level 8, Permata Sapura, Kuala Lumpur City Centre, 50088 Kuala Lumpur​

 

9.00AM - 5.00PM

 

RM 4,500 FOR PROFESSIONALS

10% Discount for Early Bird (until 21 April 2024) / Group / Students

CONTENT SUMMARY

INTRODUCTION

This course is designed to expose the participants, with the concept, techniques, issues and challenges involved in Business Analytics and Sentiment Analysis.  Exposure will also be provided to the participants to understand market trends and customer demand. In particular, the participants would be able to prepare dynamic business analytics dashboard and analyse customer experience that contributes to the business advantage. At the same time, the course prepares the participants to be technically competent in analyzing and managing numeric and text data.  

COURSE CONTENT

Module 1: -Business Intelligence

Making sense of Data

  • Data Understanding 
  • Data Cleansing
  • Data Modelling  
  • Data Preparation 
  • Data Visualization 

Dashboard – Design

  • Customised Theme
  • Connect Data, View Data, Load data
  • Data Modelling
  • Power Bi Visual
  • Dynamic Dashboard
  • Bookmarks

Dynamic Dashboard

  • Case study 1
  • Group activity
  • Presentation

Module 2: Sentiment Analysis

Understanding Sentiment Analysis

  • Key phrases
  • Score sentiment
    • positive sentiment
    • negative sentiment
  • Text analytics
  • AI insight
    • Group activity
    • Group presentatio

Module 3: Business Intelligence Report : Insight to action 

  • Dashboard – insight to action
    • Share power BI report
    • Web Power BI
  • Key to successful report and presentation
    • Report preparation
    • Presentation

OBJECTIVES

Upon completion of this course, participants will be able to:

  • To offer the knowledge and skills for dynamic dashboard
  • To understand market trend and customer experience 
  • Produce a business intelligence report for decision-support effectiveness. 


WHO SHOULD ATTEND?

  • Admin Executive/Executive.





OUR TRAINERS

1. Ts Dr Norshakirah Bt Abdul Aziz  (UTP)

Ts Dr Norshakirah Bt Abdul Aziz is a Senior Lecturer at the Computer and Information Sciences Department at Universiti Teknologi PETRONAS, Malaysia. Currently, she is a researcher at the UTP Centre of Research in Data Sciences (CeRDaS) and Data Governance Leader at High-Performance Cloud Computing Data Centre (HPCCC). She holds a Diploma in Management Technology, Bachelor's Degree in Information Technology (IT), MSc Degree in IT, and a PhD in e-SCM Integration & Collaboration. Also, she has a total of 16 years of experience gained from academic institutions and industry under her belt. Her industry working experience is related to Business Intelligence, E-Business, and IT Project Management. Her research scope covers Business Intelligence, Data Analytics, Data Governance, and Digital Addiction. Besides, she is a qualified Technologist Specialist (Ts), an HRDF Certified Trainer, and a present EXCO Committee Member for Data Science Association, Malaysia and also provided training to all management level for E-Procurement & E-Business short courses. 

2. Ts Dr Emelia Akashah P. Akhir  (UTP)

Ts Dr Emelia Akashah P. Akhir is a lecturer at the Universiti Teknologi PETRONAS, Malaysia. She is a faculty member of Computer and Information Sciences Department and also attached to Centre for REsearch in Data Science (CeRDaS). She graduated from University of Brighton, UK with a PhD in Computing. She also an alumni of University of Surrey, UK where she obtained her MSc in Information System. Prior to that, she also holds her Diploma and First Class BSc (Hons) in Computer Science. Her research interest mainly includes but not limited to Data Management, Information and Business alignment, Data Governance, Data Quality and Information System. She is also currently involved data quality and Data Science research. She is a member for UK Association of Information Systems (UKAIS).

COUNTDOWN

DaysHoursMinutesSeconds

REGISTRATION FEES

PROFESSIONALS

MYR4,500*

*fee quoted does not include SST, HRDF services fee GST/VAT or withholding tax (if applicable).

EARLY BIRD/ GROUP/ STUDENT

MYR4,050*

*fee quoted does not include SST, HRDF service fee GST/VAT or withholding tax (if applicable).

OUR LOCATION

Centre for Advanced & Professional Education (CAPE)

Level 8, Permata Sapura, Kuala Lumpur City Centre, 50088 Kuala Lumpur​

CALL US

+605 - 368 7558 /

+605 - 368 8485

DROP US AN EMAIL

cape@utp.edu.my